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Contractor Website Score

Plumbing websites

Plumbing leads start as leaks. The website’s job is the call button.

A burst line is not a research project. If your number is not tappable, you are asking someone with water on the floor to pinch-zoom a desktop site. Most of them will call the next plumber instead.

Score a plumbing website

Where these sites lose the job

  1. 01

    Do not claim 24/7 and then hide

    If you answer after hours, the number has to be the first thing on the page. If you do not, do not say you do. The contradiction is obvious, and it sticks.

  2. 02

    Name the work people search

    Drains, water heaters, sewer, repipes. A homepage that is one thin paragraph looks like a side gig even when the shop is fully booked.

  3. 03

    Unfinished copy is a reason to keep scrolling

    “Coming soon,” “your text here,” and a copyright year from 2014 tell a person with an active leak to try someone else. They will.

  4. 04

    The inbox is part of the quote

    A Gmail address on a multi-thousand-dollar repipe makes the decision feel riskier. Use the domain you already tell people to remember.

What a clearer plumbing page does

  • A tap-to-call number, and an after-hours number only if someone picks up.
  • Drain, water heater, and sewer work named in plain language.
  • Enough copy to prove the shop is real, with no placeholder lines.
  • Photos of actual jobs instead of a stock wrench.

Same checks in a few starter cities

Modern Websites

Get a free plumbing mockup

Modern Websites builds plumbing sites for $250 a month, live in 7 days, no setup fee, month to month. Bring your current URL. The demo is 20 minutes.

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